Lacey Lobetta & Co. | Consulting for the Aesthetic Industry

Consulting for the Elite Aesthetic Practice

Together,
We Build Practices
That Lead.

We partner with medspas, plastic surgeons, and wellness centers who are ready to scale, lead their market, and build something that lasts — together.

Revenue Growth· Brand Authority· Patient Acquisition· Team Excellence· Luxury Positioning· Practice Operations· Market Dominance· Revenue Growth· Brand Authority· Patient Acquisition· Team Excellence· Luxury Positioning· Practice Operations· Market Dominance·
200+ Practices Elevated
$40M+ Revenue Generated for Clients
15+ Years Industry Experience
3x Average Revenue Increase
Lacey Lobetta

Who We Are

We Are Built From
Inside the Industry

We aren't outsiders with a framework. We are practitioners, operators, and industry insiders who have built, scaled, and transformed aesthetic practices from the ground up — alongside our clients.

With over 15 years embedded in medspa operations, surgical practice management, and wellness center growth, our team brings a rare combination of clinical understanding and business mastery. Our clients don't just grow — they become the destination.

We work exclusively with a select number of practices at any given time, ensuring every partnership receives the full depth of our expertise, our network, and our commitment.

Partner With Us

“The most successful practices don’t compete —
we help them command.”

— Lacey Lobetta & Co.

What We Do

Our Engagements
Are Built to Scale

Every engagement we take on is custom-built around your practice. We don't offer packages — we offer transformation. Below is a snapshot of how we help our clients become category leaders.

01

Revenue Architecture

Together, we restructure your service menu, membership model, and pricing strategy to maximize revenue per patient while elevating your perceived value.

Medspa · Surgical · Wellness
02

Brand & Market Positioning

We craft your brand identity, digital presence, and patient experience so your practice occupies a category of one — and our clients feel it the moment they walk through the door.

All Practice Types
03

Operations & Team Systems

We build the SOPs, team culture, and operational infrastructure that allow our partners to scale without founder dependency — freeing you to lead, not manage.

Medspa · Multi-Location
04

Patient Acquisition & Retention

We deploy proven acquisition strategies and high-touch retention systems that transform one-time patients into loyal, high-value advocates for your practice — and keep them coming back.

All Practice Types
05

New Practice Launch

We open alongside you — from location strategy and build-out guidance to your first 100-day marketing plan. Together, we make sure you win from day one.

De Novo Openings
06

VIP Intensives & Speaking

Half-day and full-day private strategy intensives designed for your leadership team, plus keynote engagements for industry conferences, retreats, and internal events.

Speaking · Retreats · Events

All engagements are by application only. Inquire to see if we’re the right fit.

Our Client Results

The Practices We Partner With
Are Never the Same

★★★★★

“In 8 months working with the Lacey Lobetta & Co. team, our practice became the #1 ranked medspa in our region. They completely transformed how we think about revenue, team, and brand — and were with us every step of the way.”

A.M.
Dr. A.M. Plastic Surgeon, Southeast U.S.
★★★★★

“We doubled our revenue in under a year. But more than that, we finally have a team and systems that operate without me in every decision. The team at Lacey Lobetta & Co. gave us our freedom back.”

J.R.
J.R., Founder Multi-Location Medspa Group
★★★★★

“We came in plateaued at $1.2M. Within 14 months of partnering with Lacey Lobetta & Co., we crossed $3.4M. The ROI speaks for itself, but the strategic clarity and partnership they brought was truly priceless.”

K.T.
K.T., Medical Director Aesthetic Wellness Center, Texas
★★★★★

“Our rebrand and repositioning strategy was flawless. Together, we now attract a completely different caliber of patient — and our average ticket has increased by 60%.”

S.P.
S.P., Owner Luxury Medspa, California
Medspa

From $800K to $2.4M in 18 Months

We led a complete revenue architecture overhaul, team rebuild, and market repositioning for a single-location medspa. Together, we tripled their revenue.

Inquire About Similar Results →
Plastic Surgery

Waitlist Practice in 90 Days

We built a strategic digital presence, referral ecosystem, and concierge patient experience for a boutique surgical practice — creating demand that outpaced capacity.

Inquire About Similar Results →
Wellness Center

Multi-Location Expansion Roadmap

We designed the full operational, HR, and brand infrastructure to support a 4-location expansion — preserving quality, culture, and our client's vision at every stage.

Inquire About Similar Results →

How It Works

A Partnership Built
on Precision & Trust

01

You Apply

Submit your application. We review every submission personally to understand your practice, your vision, and our potential together.

02

We Connect

If selected, we schedule a private strategy session to map your current state, goals, and what’s possible when we work together.

03

We Build Together

A fully bespoke engagement is designed around your practice and goals — with our team alongside yours at every stage.

04

We Scale

We work inside your practice, with your team, in your market — until the results are undeniable and the growth is yours to keep.

Applications Now Open

Ready to Build Something
We’re Proud of Together?

We accept a limited number of new partners each quarter.
Spots are competitive — and every application is reviewed personally within 48 hours.

By submitting, you agree to be contacted by our team at consulting@laceylobetta.com. All information is kept strictly confidential.